The proof is in the numbers.
No automated reports or superficial marketing metrics. Just transparent breakdowns of the search engine optimization tactics used to turn hidden businesses into market leaders.

No automated reports or superficial marketing metrics. Just transparent breakdowns of the search engine optimization tactics used to turn hidden businesses into market leaders.

As competition in AI language services intensified, Lilt needed to build organic authority and capture search traffic before competitors locked down the space.
Content & Keyword Strategy: Built out a content plan targeting high-intent keywords tied to Lilt's core offerings, closing gaps competitors were already ranking for.
Technical SEO Cleanup: Identified and fixed technical issues holding back indexing and page performance.
AEO Positioning: Optimized content structure so AI tools and answer engines could surface Lilt as a trusted source in its category.
Since taking over Lilt's SEO in December 2025, monthly organic traffic grew from 1,458 to 8,106 visits. Ranking keywords climbed past 2,200, adding nearly $9,900 in monthly traffic value.


Hugo Inc. invested in an agency that promised the world. But after a few months, all they had was AI-generated content that lacked depth and didn't align with what people searched for.
I refreshed key pages, rewrote 30+ blog posts with keyword-intent and improved elements like metadata and internal linking. New blog posts were created with one strategy in mind. Plus, some technical SEO really tied everything together.
The website saw an astounding 86.4% increase in top-10 rankings, which meant that traffic tripled. Leads were coming in and the team at Hugo Inc. couldn't be happier.
With over two dozen locations spread across Southern California (and expanding into markets like Las Vegas), Norm's was struggling to maintain consistent visibility for every single individual location.
GMB Ecosystem Overhaul: Unified and optimized Google Business Profiles for every single location to dominate Local Map Packs.
Hyper-Local Keyword Tracking: Monitored and targeted regionalized search terms (e.g., "best breakfast Anaheim") instead of broad keywords.
Mobile Asset Engineering: Compressed heavy menu images and injected keyword-rich alt text to drastically improve mobile load speeds and rank in image search.
Norm's went from 12,450 ranking keywords to a staggering 74,752. Major wins include "breakfast specials" and "24h diner near me." Hungry customers are able to find Norm's on the web now!


Rocket Plumbing was losing high-ticket service calls to big-budget regional competitors and expensive aggregate directories. While they offered 24/7 crisis service, their website lacked local keyword velocity and wasn't ranking in the Google Map Pack for immediate, high-intent emergency searches when local homeowners faced active leaks or backed-up drains.
I decided that we had to shift focus from general keywords like "how to find a plumber" to more focused keywords like "chicago plumbers." Traffic may stagnate, but these keywords are much more likely to close a job.
The team at Rocket Plumbing is sitting at a very comfortable 6.67% phone call rate, which is a huge boost from years prior. We're ranking for powerhouse search terms like "chicago plumber near me" and "sump pump chicago."
This med spa in Georgia needed more people in the doors for their Botox and weight loss services.
By optimizing their Google Business Listing and focusing on the right keywords, Geneva Med was able to see an uplift in visits.
Geneva Med saw a 11.15% increase in visibility. The doctors and staff are seeing more patients and we're very happy with the SEO results!

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